Spotify
Product Design
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Branding
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Creatives
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motion design
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Decks
Spotify, a global leader in music streaming, aimed to enhance user experiences by enabling concert and show ticket purchases directly in their app. Aither helped launch an SDK in Japan, allowing seamless ticket transactions within the platform, making it easier for users to discover and attend live events.
Additionally, Aither supported Spotify's AI strategy to improve their collaboration filtering model, refining content recommendations for a more personalized user experience. These efforts contributed to a more integrated and engaging platform for music fans.